Our Work
Real brands. Real results. See how we've helped businesses find their voice and build brands that connect.
Elevation Property Group
Real Estate Solutions
The Challenge
After years of working within traditional real estate models, Jackson began to notice something missing — the human side. Too often, the process focused on properties and profits rather than the people living the stories behind them.
That realization sparked a new vision: to build something different in Omaha, Nebraska. A company grounded in empathy, honesty, and real connection. One that listens before pitching, leads with integrity, and helps people make confident decisions — not pressured ones.
To bring that vision to life, he needed a brand that reflected those values and stood out in a market still catching up to them.
Our Approach
We started with our 3C Storytelling System™ to uncover what truly made Elevation different. Through deep discovery sessions, we identified their core differentiators: genuine empathy for people in transition, extreme ownership of outcomes, and a belief that 'revenue lives in relationships'.
From there, we built a complete brand identity that positioned them not just as realtors, but as trusted guides — helping people navigate major life transitions with clarity, confidence, and care.
What We Delivered
Brand Strategy & Messaging
Visual Identity & Logo Design
Website Design & Development
Social Media Set Up & Strategy
Brand Elements
Color Palette
Elevation Navy
#1B1F3B
Canyon Copper
#B46E3C
Soft Sand
#FAF9F6
Typography
Inter
Headings - ExtraBold
Inter
Subheadings - SemiBold
Inter
Body - Regular
Brand Voice
Clarity
Direct, honest, human
Connection
Empathetic, warm, relational
Conviction
Confident, experienced, trustworthy
Key Messaging Snapshot
One-Liner
We help people navigate property challenges with clear options, honest communication, and a people-first mentality.
Tagline
People First, Always.
Core Belief
Real estate is personal. And at Elevation, we believe in lifting people up through every step of the journey.
The Results
Elevation Property Group now has a complete brand identity that authentically represents their values and differentiates them in the market. Their messaging clearly communicates their people-first approach, building trust before the first conversation even happens.
The brand has given them the confidence to show up consistently across all touchpoints — from their website to social media to in-person conversations. Most importantly, they now attract clients who align with their values and appreciate their relationship-focused approach.
Working with PLOT transformed how we show up in the market. They didn't just give us a logo — they gave us clarity on who we are and how to communicate it. Now every conversation starts from a place of trust.
Jackson
Founder, Elevation Property Group
Ready to build a brand that stands out?
Let's create a brand story that connects with your audience and drives real results.
Start Your Project